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Thailand launch · 24–26 November 2026 · Bangkok

The SG Shochu & LEQUIOBangkok Launch

Masterclass and guest shifts · 24–26 November 2026

Masterclass · 25 Nov 2026 · 15:00–16:00 (Bangkok time)
Rosewood Bangkok

Register for the masterclass

The SG Shochu and the LEQUIO series are introduced in Bangkok from 24 to 26 November 2026, with Shingo Gokan of SG Group, the LEQUIO team from Okinawa and guest bartenders from Shanghai, Hong Kong and Madrid.

Portrait of Shingo Gokan, SG Group Founder & Bartender
Shingo GokanSG Group Founder & Bartender
24–25 Nov · Rosewood Bangkok
26 Nov · The St. Regis Bangkok

The programme

Programme · 24–26 November

  1. 24Tuesday · NovemberLennon’s · Rosewood Bangkok

    Cocktail with Purpose

    20:00–23:00 · Bangkok time

    Lennon’s Bartender Series with Shingo Gokan (Sip & Guzzle), Patty Pitchaya (Bar Influencer) and Jay Khan (COA).

    Cocktail with Purpose — Lennon’s, 24 November 2026, 20:00–23:00
    Event announcement · Open full-size image
  2. 25Wednesday · NovemberRosewood Bangkok

    Masterclass and guest shift

    Masterclass · 15:00–16:00 · Bangkok time

    The SG Shochu with Shingo Gokan, and AWAMORI DE LEQUIO with Satoshi Sugiura and Akira Nakazato, who leads production and product development at Mizuho Shuzo.

    Masterclass registration (SevenRooms)

    The SG Shochu & LEQUIO Series Master Class — 25 November 2026, 15:00–16:00
    Event announcement · Open full-size image

    Guest shift · 20:00–23:00

    Island Spirit of Okinawa with Satoshi Sugiura at Lennon’s, Rosewood Bangkok.

    Island Spirit of Okinawa — Satoshi Sugiura, Lennon’s, 25 November 2026, 20:00–23:00
    Event announcement · Open full-size image
  3. 26Thursday · NovemberThe St. Regis Bar · The St. Regis Bangkok

    Guest shift

    The Art of Mixology · SG Crew Edition · 20:00–23:00

    Sober Company (Shanghai), Gokan (Hong Kong) and Devil’s Cut (Madrid) host the guest shift, with Shingo Gokan in attendance.

    The Art of Mixology, SG Crew Edition — The St. Regis Bar, 26 November 2026, 20:00–23:00
    Event announcement · Open full-size image

Labels featured in the programme

The launch

Two brands, introduced in Bangkok.

The SG Shochu is the shochu range of SG Group, the bar group led by bartender Shingo Gokan. The LEQUIO series is made by Mizuho Shuzo in Shuri, Naha, with SG Group as co-developer; its newest release, AWAMORI DE LEQUIO, is the focus of this visit.

Bacchus Global, which imports both brands into Thailand, supports the programme with labels from its portfolio.

Dates
24–26 November 2026
Venues
Rosewood Bangkok · The St. Regis Bangkok
With
Shingo Gokan · Satoshi Sugiura · Akira Nakazato
Labels
Selected from the Bacchus Global portfolio

Details

Times and participants

All times are Bangkok local time. Masterclass registration is available through SevenRooms, with bookings managed by Rosewood Bangkok on a first-come, first-served basis. Masterclass speakers: Shingo Gokan, SG Group Founder; Satoshi Sugiura, El Lequio Bar Manager and LEQUIO SERIES Brand Ambassador; Akira Nakazato, Director and Head of Production & Product Development at Mizuho Shuzo and CEO of OneSpirit.

This page provides factual event information for adults aged 20 and over and for business partners in Thailand. It is not intended to encourage or promote alcohol consumption. Menu, featured labels, availability and event details may change; please confirm the latest information directly with the venue before booking.


Age Verification

This website contains information about alcoholic beverages and is intended for audiences aged 20 and above. Please confirm your age to continue.

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