Drink
Japan as a Wine Country
From April 15 to 17, ProWine Tokyo 2026, an international trade fair for wines and spirits, was held at Tokyo Big Sight. A total of 188 exhibitors from 23 countries and regions took part, and of the 22 seminars held during the event, seven focused directly on Japanese wine itself. The globally renowned wine critic Jancis Robinson MW appeared by video in a session titled “The Current State of Japanese Wine,” while wineries from Nagano, Yamanashi, Hokkaido, and Kumamoto took the stage as producers. In its closing summary, the organizers named “Japanese wine” as one of the three major trends of the fair. The other two were rosé wine and the rise of South America. In Tokyo in April 2026, it was quietly recorded that Japan, as a wine-producing region, had taken its place squarely on the agenda of global industry trends.
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