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Frameworks and know-how for restaurants, bars and hotels working with Japanese alcohol.

Drink

“Authorized Distributor” Status Is Reviewed Annually: Juyondai and Official Distribution in Thailand

On July 1, 2026, a certificate was issued jointly by Takagi Shuzo of Yamagata Prefecture and Japan Craft Sake Company Co., Ltd., a company whose name appears alongside Takagi Shuzo in Juyondai's official brand book.

Food

What Types of Restaurants Are Growing in Thailand’s Foodservice Market?

Navigating Growth and Operational Needs across Delivery Kitchens and Dine-in Establishments

Drink

Bangkok Named the World’s Top City for Nightlife: What Sets It Apart?

What does Bangkok’s top nightlife ranking actually measure? Explore the survey, the city’s varied evening spaces, and the role of human connection.

Drink

Navigating Thailand’s 2026 Alcohol Regulatory Reforms: A Dual-Framework Analysis

In 2026, Thailand implemented two distinct relaxations of its alcohol regulations: one governing importation requirements and another governing permitted sales hours.

Drink

Deciding Years Ahead, Deciding Tonight: What Jim Beam’s Distilling Pause Reveals

For the entirety of 2026, Jim Beam’s main distillery in Clermont, Kentucky, has paused the distillation of new whiskey. Announced in December 2025, the decision was not driven by mechanical failure or financial distress.

Drink

Navigating the IWC 2026 Results: Competition Facts, Organizer Insights, and In-House Records

How to explain IWC 2026 sake results by separating verified competition facts, organizer analysis and in-house records.

Drink

Three Hurdles a Bottle of Whisky Must Clear Before It Reaches Bangkok

Time, Taxes, and Transparency Three Hurdles a Bottle of Whisky Must Clear Before It Reaches Bangkok: Time, Taxes, and Transparency A Japanese whisky appears on the menu of a bar in Bangkok. On the surface, it seems like an ordinary bottle. Yet behind the label, a quiet shift in market dynamics has been unfolding. “We’d […]

Drink

More Than a Downturn

How Bordeaux Is Quietly Navigating a Systemic Shift More Than a Downturn: How Bordeaux Is Quietly Navigating a Systemic Shift When one thinks of Bordeaux, images of the world’s most revered red wine region naturally come to mind—a historical benchmark of excellence in the viticultural world. Yet today, this storied region faces profound tremors. Philippe […]

Drink

Why Japanese Gin Alone Is Staying Afloat While the Global Gin Market Sinks

The Quiet Strategy of “Accessible Luxury” During the pandemic, people fell in love with gin. It became a small escape in an uncertain world. A few years later, though, the mood has changed. By 2025, the global spirits market—including gin—had largely lost momentum. The boom faded quietly away. And yet, one category moved against the […]

Drink

Thailand’s 2026 Alcohol Regulations

Navigating the Evolving Landscape of Bangkok’s Gastronomy On May 12, 2026, Thailand introduced new alcohol regulations, a shift that transcends simple “stricter regulation.” On one hand, Thailand is tightening parameters around drinking and alcohol availability on trains, buses, boats, and related transport facilities. On the other, the country has embraced trial measures to ease the […]

Drink

Beyond the Price Tag

In October 2026, Japan’s beer tax will be reduced. While mainstream narratives often reduce this to a slight price drop for mass-market canned beer, the true beneficiaries of this reform may be Japan’s artisanal craft breweries, whose numbers have now surpassed 800 nationwide.

Drink

Thailand’s Shift into a “Super-Aged Society”

The Quiet Transformation of Bangkok’s Premium Beverage Culture A Country Where One in Five Citizens Is Now Over 60 In 2026, Thailand crossed a major demographic threshold. People aged 60 and above now account for more than 20% of the population, placing the country in the category internationally known as a “super-aged society.” At first glance, […]

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