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Frameworks and know-how for restaurants, bars and hotels working with Japanese alcohol.

Three Hurdles a Bottle of Whisky Must Clear Before It Reaches Bangkok

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Three Hurdles a Bottle of Whisky Must Clear Before It Reaches Bangkok

Time, Taxes, and Transparency Three Hurdles a Bottle of Whisky Must Clear Before It Reaches Bangkok: Time, Taxes, and Transparency A Japanese whisky appears on the menu of a bar in Bangkok. On the surface, it seems like an ordinary bottle. Yet behind the label, a quiet shift in market dynamics has been unfolding. “We’d […]

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More Than a Downturn

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More Than a Downturn

How Bordeaux Is Quietly Navigating a Systemic Shift More Than a Downturn: How Bordeaux Is Quietly Navigating a Systemic Shift When one thinks of Bordeaux, images of the world’s most revered red wine region naturally come to mind|a historical benchmark of excellence in the viticultural world. Yet today, this storied region faces profound tremors. Philippe […]

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Why Japanese Gin Alone Is Staying Afloat While the Global Gin Market Sinks

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Why Japanese Gin Alone Is Staying Afloat While the Global Gin Market Sinks

The Quiet Strategy of “Accessible Luxury” During the pandemic, people fell in love with gin. It became a small escape in an uncertain world. A few years later, though, the mood has changed. By 2025, the global spirits market|including gin|had largely lost momentum. The boom faded quietly away. And yet, one category moved against the […]

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Thailand’s 2026 Alcohol Regulations

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Thailand’s 2026 Alcohol Regulations

Navigating the Evolving Landscape of Bangkok’s Gastronomy In May 2026, Thailand’s alcohol regulations changed in a way that transcends simple “stricter regulation.” On one hand, since May 12, 2026, the sale and consumption of alcohol have been prohibited on trains, buses, boats, and related transport facilities. On the other, from May 29, 2026, the long-standing […]

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Beyond the Price Tag

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Beyond the Price Tag

In October 2026, Japan’s beer tax will be reduced. While mainstream narratives often reduce this to a slight price drop for mass-market canned beer, the true beneficiaries of this reform may be Japan’s artisanal craft breweries, whose numbers have now surpassed 800 nationwide.

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