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Shochu · Kagoshima · Shirakane Distillery
NOMA NOMA Mugi bottle illustration

Original bottle illustration — Bacchus Global
This illustration supplements the product information and is not a photograph of the actual product. Details such as the bottle’s shape, colour and label may differ from the actual product. This page is provided for informational purposes only and is not intended to encourage the purchase or consumption of alcoholic beverages.
NOMA NOMA · SHIRAKANE DISTILLERY · KAGOSHIMA

NOMA NOMA Mugi

ノマノマ

A new barley shochu from a house best known for sweet-potato shochu. NOMA NOMA blends a base made from Australian and Japanese barley with a component using Aira-grown naked barley, adding a local grain thread to a deliberately contemporary release.

Thailand · Product information

Product information from Bacchus Global Co., Ltd., based in Bangkok, Thailand. About Bacchus Global

Honkaku mugi shochu · 25%
StyleHonkaku mugi shochu
BarleyAustralian and Japanese barley
Local componentAira-grown naked barley
ReleaseMarch 2024
Alcohol25%
Bottle size (product reference)900 ml

Sensory profile

NOMA NOMA Mugi — Sensory profile
Recorded BG reference assessment on a 1–5 scale; not laboratory measurements.
A second grain

A barley line from an imo-shochu house

Released in March 2024, NOMA NOMA is a new barley-shochu line from Shirakane Distillery. Its main materials are Australian and Japanese barley, while part of the blend uses a spirit made from naked barley grown in Aira.

A measured contrast

Fragrant yeast and a grain-led finish

A ginjo-yeast base spirit is blended with a component made from locally grown naked barley, balancing fragrant lift with deeper grain character.

READ & DISCOVER · 3 QUESTIONS

Separate the barley base from the local grain.

Use three clues on this page to check the product information.

03/ 03

You can refer to the text as you answer

Question 1

How is NOMA NOMA classified?

  1. Honkaku barley shochu
  2. Honkaku sweet-potato shochu
  3. Rice-shochu-based liqueur
Read the answer and explanation

Correct answer: A — Honkaku barley shochu

NOMA NOMA is a barley shochu made by Shirakane Distillery.

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Question 2

How is naked barley from Aira used?

  1. As the sole ingredient in every distillate
  2. In a component blended with the base spirit
  3. As decoration after bottling
Read the answer and explanation

Correct answer: B — In a component blended with the base spirit

A component made with locally grown naked barley is blended with a base of Australian and Japanese barley.

Read the relevant passage

Question 3

Which yeast does the page name for the base spirit?

  1. Baker’s yeast
  2. Wild wine yeast
  3. Ginjo yeast
Read the answer and explanation

Correct answer: C — Ginjo yeast

The base spirit uses ginjo yeast; individual distillation and maturation details are not published.

Read the relevant passage


Food affinities

Where barley and yeast meet the table

NOMA NOMA blends a ginjo-yeast base spirit with a naked-barley spirit from Aira. The pairings below are not an official combination presented by the producer; they are a reading drawn from the recorded characteristics of aromatic lightness and toasted grain.

Aromatic liftSea bass carpaccio, kelp-cured sea bream sashimi and a yum woon sen glass-noodle salad. The floral lift carried by the ginjo-yeast base spirit sits alongside delicately prepared seafood.
Toasted grainCheese with roasted almonds, salt-grilled yakitori and moo ping grilled pork skewers. The toasted, grain-like note echoes dishes built on charring and roasting.
A light 25% ABV structureSteak au poivre, chili-seasoned karaage and som tam. A barley shochu with little taste of its own leaves the edges of spiced dishes undisturbed.
A shared finishGrilled corn, yaki-onigiri and khao niao ping. A grain-toasted finish carries the same lightness through to the last note.

This pairing rationale draws on the following reference books: Logical Pairing frames shochu as a spirit with little taste of its own, one that pairs well with strongly spiced dishes without competing against them. Food Pairing (ingredient data) also groups roasted barley malt with toasted and citrus-adjacent aromas, a useful reference point for a barley-led match.

Pairing guide — Shochu & Selected Spirits

The producer

Aira, Kagoshima — Shirakane Distillery

Shirakane Distillery was founded in 1869 in Aira, Kagoshima. Its stone warehouse is a registered tangible cultural property, and the house continues to make shochu there with a method that begins by hand-trimming sweet potatoes.

For restaurants and retailers

For current-lot specifications, availability, storage requirements and trade terms, please contact Bacchus Global.

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