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Shochu · Miyazaki · Himeizumi Shuzo
GOHEI MUROKA IMO bottle illustration

Original bottle illustration — Bacchus Global
This illustration supplements the product information and is not a photograph of the actual product. Details such as the bottle’s shape, colour and label may differ from the actual product. This page is provided for informational purposes only and is not intended to encourage the purchase or consumption of alcoholic beverages.
GOHEI · HIMEIZUMI SHUZO · MIYAZAKI

GOHEI MUROKA IMO

無濾過御幣

An unfiltered sweet-potato shochu shaped in the mountain town of Hinokage. Rather than mechanically filtering away its character, Himeizumi removes only excess surface oils by hand and lets the texture of the spirit remain.

Thailand · Product information

Product information from Bacchus Global Co., Ltd., based in Bangkok, Thailand. About Bacchus Global

Unfiltered honkaku imo shochu
StyleUnfiltered imo shochu
Sweet potatoKoganesengan
KojiWhite koji
DistillationAtmospheric
Alcohol20%
The defining choice

To leave character in the spirit

“Muroka” is not a decorative word here. After distillation, Himeizumi avoids mechanical filtration and hand-skims only the excess oxidised oils that rise to the surface. The intent is precise: to keep the aromatic and textural components that give sweet-potato shochu its depth, without allowing unwanted notes to take over.

The cellar

A living environment, not a neutral backdrop

The brewery’s working cellar is more than 130 years old. Its darkened beams, pillars and earthen walls have been shaped by generations of fermentation, and the house describes the resident yeasts and koji moulds as part of the place itself. That accumulated environment sits behind the small-scale, hand-led character of the range.

This expression

A softer 20% interpretation

This standard expression pairs Koganesengan sweet potato with white koji and atmospheric distillation. At 20%, it was refined for an approachable, unhurried rhythm: the unfiltered savoury dimension remains, while the alcohol impression is gentler and the finish stays composed.

READ & DISCOVER · 3 QUESTIONS

GOHEI MUROKA IMO

Use three clues on this page to check the product information.

03/ 03

You can refer to the text as you answer

Question 1

Which statement matches its treatment after distillation?

  1. Machine filtration removes all components
  2. Excess surface oils are skimmed by hand
  3. Fruit juice is added for aroma
Read the answer and explanation

Correct answer: B — Excess surface oils are skimmed by hand

The producer avoids mechanical filtration and removes only excess oils by hand.

Read the relevant passage

Question 2

Which sweet-potato variety does this page list?

  1. Koganesengan
  2. Satsuma Masari
  3. Tsurunashi Genji
Read the answer and explanation

Correct answer: A — Koganesengan

The product specifications name Koganesengan.

Read the relevant passage

Question 3

What is the alcohol content of the standard expression on this page?

  1. 40%
  2. 25%
  3. 20%
Read the answer and explanation

Correct answer: C — 20%

This page describes the 20% expression, not the separate black-label or undiluted versions.

Read the relevant passage


Food affinities

Where a gentle savouriness meets the table

The pairings below are not the producer’s own recommendations, but a reading of the recorded flavour characteristics. An unfiltered savoury dimension that stays present, with a gentler mouthfeel and finish that does not become heavy through the meal, guides four directions.

Leaning into the sweet aroma of sweet potato, with root vegetablesRoasted root vegetables such as parsnip, simmered pumpkin, and kaeng buat fak thong (pumpkin in sweet coconut milk). The sweetness that root vegetables develop under heat sits alongside the Koganesengan sweet potato’s own sweetness.
Matching gentle savouriness with light poultry and fishPoached white fish, salt-grilled chicken, and tom kha gai. The gentled mouthfeel does not crowd the delicacy of lighter dishes.
Matching a mouthfeel that stays light with fried foodVegetable fritters, vegetable tempura, and tod mun pla (Thai fish cakes). The structure that stays light through the meal carries the oil of fried food without adding weight.
Matching a mellow finish with cinnamon and nut-scented dessertsA cinnamon-scented pumpkin pie, khao niew mamuang (mango sticky rice), and sweet potato dessert (Japanese sweet-potato confection). The floral aroma that heated sweet potato develops sits alongside the warmth of cinnamon and nuts.

This pairing rationale draws on the following reference book: Logical Pairing places matching the “weight” of food and drink at the starting point of pairing. Muroka Gohei, with its gentled mouthfeel and finish, matches easily with the weight of light poultry, fish and the sweetness of root vegetables, while carrying the oil of fried food without tipping out of balance.

Pairing guide — Shochu & Selected Spirits

The producer

Hinokage, Miyazaki — making since 1831

Himeizumi Shuzo was founded in 1831 in Hinokage, a mountain town near Takachiho in Miyazaki. The house made sake until around 1968, then turned its attention to shochu. Today, it works on a small scale, drawing on mountain spring water and a long tradition of careful fermentation management.

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